How Our Creative Agency Works | Tann Westlake
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How we workClear thinking · Close collaboration

Good work.
Better together.

You know your business. We bring a fresh perspective and the people to make things happen. Put us around the same table and that’s where the good stuff starts.

Tann Westlake colleagues discussing a project together
Real people. Shared understanding.
A proper partnership · 01

Less agency theatre.
More sleeves rolled up.

We like a good conversation. Especially the one where we get past the brief and find out what you actually need. What’s working? What’s getting in the way? What would make a real difference to your business?

Sometimes the answer is a new website. Sometimes it’s a clearer story, a better campaign or a few things working much harder together. We’ll help you work that out before anyone gets carried away with the creative.

How we get there · 02

A little structure.
Plenty of conversation.

No two projects follow exactly the same path. But these are the things we make time for, whether we’re launching a brand or improving a campaign.

01 / Get under the skin

First, we listen.

Tell us where you want to get to. We’ll ask about your customers, your team, your competitors and the things you’ve already tried. We want to understand the business behind the brief, including the awkward bits.

Where we get toA shared understanding of the challenge and what success needs to look like.
02 / Find the focus

Make the right calls.

Good ideas need a clear job to do. Together, we agree the priorities, the scope and where your budget can have the most impact. You’ll know what we’re doing, why it matters and what happens next.

Where we get toA practical plan, clear responsibilities and a direction everyone can get behind.
03 / Make it real

Bring you into the work.

We share the thinking as well as the finished idea. Working reviews give you room to ask questions, involve your colleagues and tell us what feels right. We’ll explain our recommendations and be honest when we think there’s a stronger answer.

Where we get toCreative and digital work shaped around your audience, ready to do its job.
04 / Keep getting better

Launch. Learn. Go again.

Getting something out into the world is a milestone. What happens next matters just as much. We look at the response, share what we’re learning and recommend what to improve, building on the work rather than starting from scratch each time.

Where we get toA clear view of what’s working and where to go next.
The day-to-day · 03

Good people.
No guessing games.

A strong working relationship makes the work better. Here’s what that means in practice.

You’ll know who’s on it.

You work with the people doing the thinking and making. We keep the right specialists involved and the conversation connected.

We’ll keep you in the loop.

Clear updates, useful reviews and an honest conversation if something needs to change. Nobody should have to chase to find out where a project stands.

We’ll give you a point of view.

You’re bringing us in for our experience. We’ll listen carefully, challenge constructively and tell you what we recommend, in plain English.

Built around you · 04

The right team.
For the job in hand.

Five connected disciplines doesn’t mean you need all five. It means the expertise is there when the work needs it.

A project with a purpose.

A brand to launch, a website to build or a campaign to get moving. We bring the right people together around a clear brief and an agreed plan.

A partnership that keeps going.

For ongoing marketing, we stay close to your business, connecting the creative, content and performance work as your priorities develop.

An extension of your team.

Already have people in place? We can work alongside them, adding specialist skills, fresh thinking or extra capacity where it makes a difference.

Before we meet · 05

A few things
you might be wondering.

Do we need a finished brief?

No. A clear brief is useful, but a question, an ambition or something that isn’t working is enough to start a conversation. We’ll help you find the focus.

How much of our time will you need?

We’ll agree that around the project. Your knowledge and feedback are essential, so we plan in the moments where your input makes the biggest difference and keep reviews purposeful.

Can you work with our existing partners?

Yes. We can work alongside your internal team and other specialists, with clear responsibilities and a shared view of what needs to happen.

What happens in the first conversation?

We’ll ask about your business, what you want to achieve and any timings or budget you have in mind. Then we’ll recommend a sensible way forward.

Your next chapter

There’s room for
another good story.

Seen yourself working with us? Tell us what you’re thinking. A polished brief is optional. A good conversation is where we start.

Let’s talk about it ↗See what we’ve made happen ↗